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About Me

Bill Tancer is the general manager of global research at Hitwise, the world’s leading online competitive intelligence services. Tancer and his team of analysts are widely quoted throughout the industry on the latest Internet trends. He appears as a frequent guest on CNBC, has been quoted in The Wall Street Journal, The New York Times, the Washington Post and USAToday on topics ranging from the state of e-commerce to predicting American Idol winners using search term research. Tancer also writes a weekly column for Time magazine (Time.com) entitled "The Science of Search.".

About Hitwise

Hitwise is the leading online competitive intelligence service. Only Hitwise provides its 1,400 clients around the world with daily insights on how their customers interact with a broad range of competitive websites, and how their competitors use different tactics to attract online customers.

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Archive for May, 2008

Click Blog on ABCNews.com is Live

Friday, May 23rd, 2008

This week our blog on ABCNews.com went live.  I’ll be using this amazing platform to apply Hitwise data to provide insight on items in the news.  In the first post that you can find here, we explored how search term data reveals that most U.S. Internet users that searched for Myanmar over the last weeks [...]

Archuleta v. Cook - Battle of the Davids

Tuesday, May 20th, 2008

Head on over to Hitwise Intelligence and see the latest data on search volume for the two American Idol finalists, David Archuleta and David Cook.  In Click, I discuss my history of making reality television show predictions using search term data as a proxy for popularity.  Let’s see how I do this season.  

This Week’s TIME Science of Search Column

Sunday, May 11th, 2008

This week, I’m writing about social networks that are off the beaten-path.  So far I”ve found networks devoted to tractors, matchbox car collections, even a social net for smokers.  Have you come across any unusual forums or networks?  If so drop me a line in the comments.

Welcome to My New Blog

Sunday, May 11th, 2008

Click, What Millions of People do Online and Why it Matters is due to be published on September 2, 2008. This blog will serve as a forum to discuss some of the ideas and data in the book and how they relate to current events.  This site will also serve as a launching point for [...]